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Not only was UDI built on great technology and great people, but it was structured around some very basic and fundamental business philosophies about treating employees, customers, vendors, and the community with respect and dignity. At UDI, our core values are what support the vision, shape the culture and reflect what the company values. They are the essence of the UDI’s identity – the principles, beliefs or philosophy of values. Many companies focus mostly on the technical competencies but often forget what are the underlying competencies that make their companies run smoothly — core values. And our philosophy is simple: We seek to make a positive, lasting impact on the people and in the places where we operate.

core values

Aligning actions and values


Accomplish the desired goal with unceasing determination and diligent care. Never ever give up.

Customer Focus

Understand and anticipate customer needs and point of view. Provide value to customers, and show empathy to their needs. Customers are the focus and the backbone of Universal Data.


Challenge the status quo and embrace change. Make suggestions to encourage improvement.

Sense of Urgency

Understand the importance of customer and internal requests, and take action now.

Team Focus

Demonstrate an understanding of Universal Data and strive to uphold the best interest of our company in all activities. Treating others with dignity, respect, honesty and sensitivity are attributes to all of our success. Appreciate the value of diverse ideas. We win as a team.


Conduct all affairs according to the values, beliefs and principles that stem from a sense of honesty. Say what you will do, and do what you say, responsibly.


Strive for excellence through a thirst for knowledge of our industry and your position. Perform work that is worthy of the company’s outstanding reputation.

Our People are the Difference

Bring your talents to UDI
and help us create the future of IT.

Making the Difference
CRN Fast Growth 150 2018 CRN Tech Elite 250 Best Places to Work 2017 Jefferson Chamber Small Business of the Year CRN Solution Provider 2018
Partners in Success
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